Every Important Message Deserves a Story: A Hands-On Session
Registration Deadline: May 14
We communicate with people from across the company every day. Sometimes, you have an important message that requires the listener to act:
- Open up
- Collaborate
- Take ownership
- Commit
But how do you prepare a message that triggers a real response? Facts, data, information—that’s the easy stuff—but these things, by themselves, don’t trigger change.
First, step away from the slide deck and shut down your favorite AI tool. It’s time to be human and think human. There are four simple questions that will get you started on the right foot to preparing a message that your audience will have a hard time resisting. In this session, Rance leads you through answering those four questions.
Come with a message in mind:
You might need to present data to stakeholders or rally your team around a new idea or have a serious discussion with a teammate about their performance. Whatever your important message is, you’ll leave this session with a great starting point to design and deliver that message.
Register Now!
Presented by:

Rance Greene
Rance Greene formed needastory.com for those who struggle with storytelling at work. His methodology—Story Design—gives leaders, sales teams, marketers and presenters a systematic and creative way for discovering who their audience is and how to persuade them to take action on new ideas. He helps professionals discover that they are uniquely equipped to tell the best story for their audiences. Rance is the author of Instructional Story Design, a practical guide for developing stories that train. He coaches, teaches, speaks and writes often on the benefits of stories to connect people to one another.
Website: www.needastory.com
School link: www.schoolofstorydesign.com
LinkedIn: https://www.linkedin.com/in/rancegreene/
Book link: https://amzn.to/2up6VLY
Register Now!
Join ATD Charlotte for our monthly chapter meeting. Meet other talent development professionals in the Charlotte area, discover job opportunities and - if you're recruiting - connect with job seekers, hear about the latest chapter news, and participate in a fantastic program.
All times Eastern Time (US & Canada)
Location: NOTE: New Location!!
CPI Security Systems Corporate Office
4300 Sandy Porter Rd, Charlotte, NC 28273
Parking: please park anywhere in the parking lot (EV is for employees only, though).
Enter through the main entrance in the front of the building that faces Sandy Porter Road, please enter 4300 building (not 4200 building).
Check in: 5-6pm
Meeting start time: 5:45pm
Note: For any guests attending (without a guest pass), please select 'Guest-In Person' for your registration; the cost is $25 to cover the meeting and food.
We are looking forward to seeing you! Remember that in order to protect food costs and your membership dollars ATD charges a $25 no-show fee. So if something comes up please cancel by Monday 12noon before the meeting. Thanks!!!
Meeting Schedule:
All times Eastern Time (US & Canada)
- 5:45pm - Meeting starts
- Dinner!
- Networking & Job Forum
- Chapter Announcements
- Presentation
- 8:00pm - Meeting Concludes